Thursday, January 9, 2014

Amazon, CBS exclusive subscription deal for Speilberg's Extant

On Sales.com and CBS Corporation have agreed an exclusive content licensing agreement for forthcoming CBS Television series Extant.

The serialised drama, starring Halle Berry and produced by Steven Spielberg's Amblin Television, will première on the CBS Television Network in June. Amazon Prime Instant Video will be the exclusive premium subscription home for Extant, with unlimited streaming of all the series' episodes available to its members four days after their initial broadcast on CBS.

Amazon Prime members will be able to enjoy the episodes on hundreds of compatible Amazon Instant Video devices including Kindle Fire HDX, Kindle Fire HD, iPad, iPhone, iPod touch, Roku, Xbox, PlayStation and the Wii. Episodes of Extant will also be available for purchase and download exclusively at Amazon Instant Video.

The agreement follows CBS and Amazon's highly successful subscription video-on-demand model for last summer's number one series Under the Dome, which averaged 15.06 million viewers and was the most watched scripted summer series in 21 years. Under the Dome Season 1 was also watched by more customers than any other TV season on Prime Instant Video this year.

"Our partnership with Amazon for Under the Dome helped build a creative, financial and marketing model for event television in the summer," said Scott Koondel, Chief Corporate Licensing Officer, CBS Corporation. "We look forward to using the same model for Extant, a series whose creative auspices, on-screen talent and intriguing concept is already generating great excitement."

"We received very positive feedback from Prime members about this summer's exclusive access to Under the Dome," said Brad Beale, Director of Content Acquisition for Digital Video at Amazon. "Customers loved being able to watch the show just days after it aired as well as catching up on previous episodes. We are thrilled to offer Prime members this access for Extant, another exciting new show from CBS."

The series will be distributed domestically by CBS Television Distribution and worldwide by CBS Studios International.

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